Sure, Joe answered the question, but Mary did beyond that--she gave a specific example and told a straightforward story which is to be remembered from your interviewers.
Ironically, some of the most interesting places to eat, see and stay will also at the cheaper end. https://www.Digitaljournal.com/pr/news/press-advantage/custom-word-press-website-developers-in-phoenix-orangesky-websites-are-helping-businesses-implement-digital-marketing-strategies